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Connect HubSpot to Brevo (formerly Sendinblue)

Automate workflows between HubSpot and Brevo. No coding required.

5-minute setupNo code required100 actions included
Popular Workflows

What you can automate between HubSpot and Brevo (formerly Sendinblue)

These are the most popular automations teams set up between HubSpot and Brevo (formerly Sendinblue). Each one runs automatically once activated — no manual steps.

#1

Add subscriber when new contact created

Add someone to your mailing list automatically when a new contact is added to your crm.

TriggerNew contact created in HubSpot
ActionAdd subscriber in Brevo
#2

Create contact when new subscriber

Add a new contact to your CRM automatically when someone joins your mailing list.

TriggerNew subscriber in Brevo
ActionCreate contact in HubSpot
#3

Sync HubSpot changes to Brevo

Keep Brevo updated when a new deal or opportunity is created.

TriggerNew deal created in HubSpot
ActionUpdate subscriber in Brevo
How Data Flows

What syncs between HubSpot and Brevo (formerly Sendinblue)

Contact and deal data from HubSpot syncs to Brevo (formerly Sendinblue) for targeted campaigns. Segment by deal stage, contact type, or custom fields.

HubSpot

Data from HubSpot

  • Contacts
  • Deals / opportunities
  • Pipeline stages
  • Notes
  • Custom fields
Brevo (formerly Sendinblue)

Data from Brevo (formerly Sendinblue)

  • Campaign data
  • Subscriber lists
  • Email opens / clicks
  • Audience segments
  • Tags
Step-by-Step Guide

How to connect HubSpot to Brevo (formerly Sendinblue)

Follow these steps to set up your integration. The entire process takes under 5 minutes.

What you'll need

  • An active HubSpot account with API access enabled
  • An active Brevo (formerly Sendinblue) account
  • A free Arahi AI account (sign up takes 30 seconds)
  • Admin or API access in HubSpot to authorize the connection
1

Create your Arahi AI account

Sign up at app.arahi.ai — it takes 30 seconds and starts a 7-day free trial. You'll land on the dashboard where you can create your first workflow.

2

Authenticate HubSpot

Click "Add Connection" and select HubSpot from the app directory. You'll be redirected to HubSpot's authorization page. Grant Arahi read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.

3

Authenticate Brevo (formerly Sendinblue)

Same process for Brevo (formerly Sendinblue). Click "Add Connection," select Brevo (formerly Sendinblue), and authorize access. Grant Arahi access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.

4

Choose your trigger

Select what event starts the workflow. For this integration, popular triggers include: new contact created in hubspot or new subscriber in brevo. The trigger fires automatically whenever that event happens — no manual intervention.

5

Configure the action

Define what happens when the trigger fires. For example: add subscriber in brevo. Map the data fields between HubSpot and Brevo (formerly Sendinblue) so the right information lands in the right place.

6

Test and activate

Run a test to confirm data flows correctly between HubSpot and Brevo (formerly Sendinblue). Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Arahi handles retries, error logging, and monitoring automatically.

Benefits

Why connect HubSpot and Brevo (formerly Sendinblue)?

Sales and marketing alignment starts with shared data. When HubSpot contacts and deal stages sync to Brevo (formerly Sendinblue) automatically, campaigns target the right people at the right time.

Sync HubSpot contacts to Brevo (formerly Sendinblue) lists so campaigns always target the right people
Trigger Brevo (formerly Sendinblue) nurture sequences when HubSpot deals stall or enter a new stage
Enrich HubSpot records with Brevo (formerly Sendinblue) engagement data like opens and clicks
Align sales and marketing by keeping HubSpot and Brevo (formerly Sendinblue) data in sync
Tips

Tips for your HubSpot + Brevo (formerly Sendinblue) integration

Get more out of this integration with these best practices.

Map your custom fields during setup so data lands in the right place
Sync subscriber tags to keep segmentation consistent across tools
Use deal stage changes as triggers for the most impactful automations
Trigger workflows from campaign events like opens or clicks for timely follow-up
Use Cases

Who uses the HubSpot + Brevo (formerly Sendinblue) integration?

Teams across industries connect HubSpot and Brevo (formerly Sendinblue) to streamline their workflows.

Sales reps tracking deal progress who rely on Brevo (formerly Sendinblue) for marketing

Growth teams who need real-time data from HubSpot

Sales teams and growth teams collaborating across tools

FAQ

Frequently asked questions

Everything you need to know about connecting HubSpot and Brevo (formerly Sendinblue).

How do I connect HubSpot to Brevo (formerly Sendinblue)?

Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both HubSpot and Brevo (formerly Sendinblue) via OAuth. Choose a workflow template — like syncing crm events to marketing actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.

What can I automate between HubSpot and Brevo (formerly Sendinblue)?

Common workflows include: sync HubSpot contacts to Brevo (formerly Sendinblue) email lists, trigger Brevo (formerly Sendinblue) nurture sequences on HubSpot deal stage changes, update HubSpot lead scores from Brevo (formerly Sendinblue) engagement data, and segment Brevo (formerly Sendinblue) audiences by HubSpot deal properties.

Is the HubSpot and Brevo (formerly Sendinblue) integration free?

Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your HubSpot-to-Brevo (formerly Sendinblue) workflows need more volume, paid plans start at $49/month with unlimited workflows and priority execution.

Is my HubSpot data secure when connected to Brevo (formerly Sendinblue)?

Yes. Arahi uses OAuth 2.0 for authentication — we never store your HubSpot or Brevo (formerly Sendinblue) passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your crm data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.

Can I sync data both ways between HubSpot and Brevo (formerly Sendinblue)?

Yes. You can set up workflows that trigger from either HubSpot or Brevo (formerly Sendinblue). For example, create a workflow where HubSpot events update Brevo (formerly Sendinblue), and a separate one where Brevo (formerly Sendinblue) changes sync back to HubSpot. Each direction is configured independently so you have full control.

Do I need technical skills to connect HubSpot and Brevo (formerly Sendinblue)?

No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use HubSpot and Brevo (formerly Sendinblue), you can set up the integration. Most users are running their first workflow within 10 minutes.

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