Connect Google Forms to HubSpot
Automate workflows between Google Forms and HubSpot. No coding required.
What you can automate between Google Forms and HubSpot
These are the most popular automations teams set up between Google Forms and HubSpot. Each one runs automatically once activated — no manual steps.
Create contact when new response submitted
Add a new contact to your CRM automatically when when someone completes your survey.
Create form when new contact created
Build a new survey or form automatically when when a new contact is added to your crm.
Sync Google Forms changes to HubSpot
Keep HubSpot updated when when someone starts but doesn't finish.
What syncs between Google Forms and HubSpot
Each form submission automatically creates or updates a contact record in HubSpot. Respondent details, answers, and submission timestamps map directly to your CRM fields.
Data from Google Forms
- Form responses
- Submission timestamps
- Respondent details
- Field values
- Completion status
Data from HubSpot
- Contacts
- Deals / opportunities
- Pipeline stages
- Notes
- Custom fields
How to connect Google Forms to HubSpot
Follow these steps to set up your integration. The entire process takes under 5 minutes.
What you'll need
- An active Google Forms account
- An active HubSpot account with API access enabled
- A free Arahi AI account (sign up takes 30 seconds)
- Admin or API access in HubSpot to authorize the connection
Create your Arahi AI account
Sign up at app.arahi.ai — it's free and takes 30 seconds. No credit card required. You'll land on the dashboard where you can create your first workflow.
Authenticate Google Forms
Click "Add Connection" and select Google Forms from the app directory. You'll be redirected to Google Forms's authorization page. Grant Arahi access to your form responses and submission data. The integration reads new submissions in real-time.
Authenticate HubSpot
Same process for HubSpot. Click "Add Connection," select HubSpot, and authorize access. Grant Arahi read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.
Choose your trigger
Select what event starts the workflow. For this integration, popular triggers include: new response submitted in google forms or new contact created in hubspot. The trigger fires automatically whenever that event happens — no manual intervention.
Configure the action
Define what happens when the trigger fires. For example: create contact in hubspot. Map the data fields between Google Forms and HubSpot so the right information lands in the right place.
Test and activate
Run a test to confirm data flows correctly between Google Forms and HubSpot. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Arahi handles retries, error logging, and monitoring automatically.
Why connect Google Forms and HubSpot?
Manually moving data between Google Forms and HubSpot is error-prone and eats into your team's productive hours. Connecting them through Arahi eliminates that overhead — events in one app trigger actions in the other automatically.
Tips for your Google Forms + HubSpot integration
Get more out of this integration with these best practices.
Who uses the Google Forms + HubSpot integration?
Teams across industries connect Google Forms and HubSpot to streamline their workflows.
Researchers collecting feedback who rely on HubSpot for crm
Sales teams who need real-time data from Google Forms
Research teams and sales teams collaborating across tools
Frequently asked questions
Everything you need to know about connecting Google Forms and HubSpot.
How do I connect Google Forms to HubSpot?
Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both Google Forms and HubSpot via OAuth. Choose a workflow template — like syncing surveys & forms events to crm actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Google Forms and HubSpot?
You can automate a wide range of workflows: sync new Google Forms events to HubSpot actions, trigger HubSpot updates when Google Forms data changes, create HubSpot records from Google Forms events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.
Is the Google Forms and HubSpot integration free?
Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Google Forms-to-HubSpot workflows need more volume, paid plans start at $29/month with unlimited workflows and priority execution.
Is my Google Forms data secure when connected to HubSpot?
Yes. Arahi uses OAuth 2.0 for authentication — we never store your Google Forms or HubSpot passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your surveys & forms data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.
Can I sync data both ways between Google Forms and HubSpot?
Yes. You can set up workflows that trigger from either Google Forms or HubSpot. For example, create a workflow where Google Forms events update HubSpot, and a separate one where HubSpot changes sync back to Google Forms. Each direction is configured independently so you have full control.
Do I need technical skills to connect Google Forms and HubSpot?
No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Google Forms and HubSpot, you can set up the integration. Most users are running their first workflow within 10 minutes.
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