Connect Klaviyo to Twilio
Automate workflows between Klaviyo and Twilio. No coding required.
What you can automate between Klaviyo and Twilio
These are the most popular automations teams set up between Klaviyo and Twilio. Each one runs automatically once activated — no manual steps.
Send message when new subscriber
Post a message to a channel automatically when when someone joins your mailing list.
Add subscriber when new message received
Add someone to your mailing list automatically when when a new message arrives in a channel.
Sync Klaviyo changes to Twilio
Keep Twilio updated when when a recipient opens your email.
Get Twilio alerts for Klaviyo
Never miss important Klaviyo updates with instant Twilio notifications.
What syncs between Klaviyo and Twilio
When an event occurs in Klaviyo, the relevant data is automatically sent to Twilio. Arahi maps the fields between both apps so the data arrives in the right format — no manual formatting or exports required.
Data from Klaviyo
- Campaign data
- Subscriber lists
- Email opens / clicks
- Audience segments
- Tags
Data from Twilio
- Messages
- Channel posts
- Mentions
- Thread replies
- File attachments
How to connect Klaviyo to Twilio
Follow these steps to set up your integration. The entire process takes under 5 minutes.
What you'll need
- An active Klaviyo account
- An active Twilio account with permission to install apps
- A free Arahi AI account (sign up takes 30 seconds)
Create your Arahi AI account
Sign up at app.arahi.ai — it's free and takes 30 seconds. No credit card required. You'll land on the dashboard where you can create your first workflow.
Authenticate Klaviyo
Click "Add Connection" and select Klaviyo from the app directory. You'll be redirected to Klaviyo's authorization page. Grant Arahi access to your campaigns, audiences, and analytics data. You control which lists and campaigns the integration can modify.
Authenticate Twilio
Same process for Twilio. Click "Add Connection," select Twilio, and authorize access. Grant Arahi permission to read and post messages in your selected channels. You control which channels the integration can access.
Choose your trigger
Select what event starts the workflow. For this integration, popular triggers include: new subscriber in klaviyo or new message received in twilio. The trigger fires automatically whenever that event happens — no manual intervention.
Configure the action
Define what happens when the trigger fires. For example: send message in twilio. Map the data fields between Klaviyo and Twilio so the right information lands in the right place.
Test and activate
Run a test to confirm data flows correctly between Klaviyo and Twilio. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Arahi handles retries, error logging, and monitoring automatically.
Why connect Klaviyo and Twilio?
Marketing campaigns generate time-sensitive data — opens, clicks, new leads. When that data reaches Twilio in real-time, your team can act before the moment passes.
Tips for your Klaviyo + Twilio integration
Get more out of this integration with these best practices.
Who uses the Klaviyo + Twilio integration?
Teams across industries connect Klaviyo and Twilio to streamline their workflows.
Marketing managers running campaigns who rely on Twilio for communication
Remote teams who need real-time data from Klaviyo
Growth teams and remote teams collaborating across tools
Frequently asked questions
Everything you need to know about connecting Klaviyo and Twilio.
How do I connect Klaviyo to Twilio?
Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both Klaviyo and Twilio via OAuth. Choose a workflow template — like syncing marketing events to communication actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Klaviyo and Twilio?
Common workflows include: post Klaviyo campaign results to Twilio channels, alert Twilio when Klaviyo leads hit scoring thresholds, share Klaviyo A/B test winners in Twilio, and notify Twilio when Klaviyo email sequences complete. Each can be customized with filters and conditions.
Is the Klaviyo and Twilio integration free?
Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Klaviyo-to-Twilio workflows need more volume, paid plans start at $29/month with unlimited workflows and priority execution.
Is my Klaviyo data secure when connected to Twilio?
Yes. Arahi uses OAuth 2.0 for authentication — we never store your Klaviyo or Twilio passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your marketing data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.
Can I sync data both ways between Klaviyo and Twilio?
Yes. You can set up workflows that trigger from either Klaviyo or Twilio. For example, create a workflow where Klaviyo events update Twilio, and a separate one where Twilio changes sync back to Klaviyo. Each direction is configured independently so you have full control.
Do I need technical skills to connect Klaviyo and Twilio?
No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Klaviyo and Twilio, you can set up the integration. Most users are running their first workflow within 10 minutes.
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