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Connect Twilio to WhatsApp Business

Automate workflows between Twilio and WhatsApp Business. No coding required.

5-minute setupNo code required100 actions included
Popular Workflows

What you can automate between Twilio and WhatsApp Business

These are the most popular automations teams set up between Twilio and WhatsApp Business. Each one runs automatically once activated — no manual steps.

#1

Send message when new message received

Post a message to a channel automatically when when a new message arrives in a channel.

TriggerNew message received in Twilio
ActionSend message in WhatsApp Business
#2

Send message when new message received

Post a message to a channel automatically when when a new message arrives in a channel.

TriggerNew message received in WhatsApp Business
ActionSend message in Twilio
#3

Sync Twilio changes to WhatsApp Business

Keep WhatsApp Business updated when when someone mentions you or your team.

TriggerMention received in Twilio
ActionSend direct message in WhatsApp Business
#4

Get Twilio alerts for WhatsApp Business

Never miss important WhatsApp Business updates with instant Twilio notifications.

TriggerNew message received in WhatsApp Business
ActionSend message in Twilio
How Data Flows

What syncs between Twilio and WhatsApp Business

Messages from Twilio are forwarded to WhatsApp Business in real-time, preserving the sender name, content, and any attachments. Keep both platforms in sync without switching between them.

Twilio

Data from Twilio

  • Messages
  • Channel posts
  • Mentions
  • Thread replies
  • File attachments
WhatsApp Business

Data from WhatsApp Business

  • Messages
  • Channel posts
  • Mentions
  • Thread replies
  • File attachments
Step-by-Step Guide

How to connect Twilio to WhatsApp Business

Follow these steps to set up your integration. The entire process takes under 5 minutes.

What you'll need

  • An active Twilio account with permission to install apps
  • An active WhatsApp Business account with permission to install apps
  • A free Arahi AI account (sign up takes 30 seconds)
1

Create your Arahi AI account

Sign up at app.arahi.ai — it's free and takes 30 seconds. No credit card required. You'll land on the dashboard where you can create your first workflow.

2

Authenticate Twilio

Click "Add Connection" and select Twilio from the app directory. You'll be redirected to Twilio's authorization page. Grant Arahi permission to read and post messages in your selected channels. You control which channels the integration can access.

3

Authenticate WhatsApp Business

Same process for WhatsApp Business. Click "Add Connection," select WhatsApp Business, and authorize access. Grant Arahi permission to read and post messages in your selected channels. You control which channels the integration can access.

4

Choose your trigger

Select what event starts the workflow. For this integration, popular triggers include: new message received in twilio or new message received in whatsapp business. The trigger fires automatically whenever that event happens — no manual intervention.

5

Configure the action

Define what happens when the trigger fires. For example: send message in whatsapp business. Map the data fields between Twilio and WhatsApp Business so the right information lands in the right place.

6

Test and activate

Run a test to confirm data flows correctly between Twilio and WhatsApp Business. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Arahi handles retries, error logging, and monitoring automatically.

Benefits

Why connect Twilio and WhatsApp Business?

Manually moving data between Twilio and WhatsApp Business is error-prone and eats into your team's productive hours. Connecting them through Arahi eliminates that overhead — events in one app trigger actions in the other automatically.

Mirror messages between Twilio and WhatsApp Business so no one misses updates
Bridge teams using different chat platforms without manual forwarding
Route Twilio alerts to WhatsApp Business channels for cross-platform visibility
Unify your communication stack with bi-directional message syncing
Tips

Tips for your Twilio + WhatsApp Business integration

Get more out of this integration with these best practices.

Use channel-specific triggers to avoid notification overload
Filter by keywords or senders to only sync messages that matter
Set up a dedicated channel for automated messages to keep them separate from team chat
Use Cases

Who uses the Twilio + WhatsApp Business integration?

Teams across industries connect Twilio and WhatsApp Business to streamline their workflows.

Team leads managing multiple channels who need Twilio and WhatsApp Business in sync

Cross-functional squads consolidating their communication stack

IT admins consolidating tools eliminating duplicate work across platforms

FAQ

Frequently asked questions

Everything you need to know about connecting Twilio and WhatsApp Business.

How do I connect Twilio to WhatsApp Business?

Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both Twilio and WhatsApp Business via OAuth. Choose a workflow template — like syncing communication events to communication actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.

What can I automate between Twilio and WhatsApp Business?

You can automate a wide range of workflows: sync new Twilio events to WhatsApp Business actions, trigger WhatsApp Business updates when Twilio data changes, create WhatsApp Business records from Twilio events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.

Is the Twilio and WhatsApp Business integration free?

Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Twilio-to-WhatsApp Business workflows need more volume, paid plans start at $29/month with unlimited workflows and priority execution.

Is my Twilio data secure when connected to WhatsApp Business?

Yes. Arahi uses OAuth 2.0 for authentication — we never store your Twilio or WhatsApp Business passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your communication data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.

Can I sync data both ways between Twilio and WhatsApp Business?

Yes. You can set up workflows that trigger from either Twilio or WhatsApp Business. For example, create a workflow where Twilio events update WhatsApp Business, and a separate one where WhatsApp Business changes sync back to Twilio. Each direction is configured independently so you have full control.

Do I need technical skills to connect Twilio and WhatsApp Business?

No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Twilio and WhatsApp Business, you can set up the integration. Most users are running their first workflow within 10 minutes.

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