Connect Amazon to HubSpot
Automate workflows between Amazon and HubSpot. No coding required.
What you can automate between Amazon and HubSpot
These are the most popular automations teams set up between Amazon and HubSpot. Each one runs automatically once activated — no manual steps.
Create contact when new order placed
Add a new contact to your CRM automatically when when a customer places a new order.
Create order when new contact created
Generate a new order automatically when when a new contact is added to your crm.
Sync Amazon changes to HubSpot
Keep HubSpot updated when when an order is shipped or delivered.
What syncs between Amazon and HubSpot
Customer and order data from Amazon syncs to HubSpot. Every purchase updates the contact record with order history and lifetime value.
Data from Amazon
- Orders
- Products
- Customer records
- Payment status
- Shipping details
Data from HubSpot
- Contacts
- Deals / opportunities
- Pipeline stages
- Notes
- Custom fields
How to connect Amazon to HubSpot
Follow these steps to set up your integration. The entire process takes under 5 minutes.
What you'll need
- An active Amazon account
- An active HubSpot account with API access enabled
- A free Arahi AI account (sign up takes 30 seconds)
- Admin or API access in Amazon to authorize the connection
Create your Arahi AI account
Sign up at app.arahi.ai — it's free and takes 30 seconds. No credit card required. You'll land on the dashboard where you can create your first workflow.
Authenticate Amazon
Click "Add Connection" and select Amazon from the app directory. You'll be redirected to Amazon's authorization page. Grant Arahi access to your orders, products, and customer data. You choose which store data the integration can read.
Authenticate HubSpot
Same process for HubSpot. Click "Add Connection," select HubSpot, and authorize access. Grant Arahi read/write access to your contacts, deals, and pipeline data. You choose which objects the integration can access.
Choose your trigger
Select what event starts the workflow. For this integration, popular triggers include: new order placed in amazon or new contact created in hubspot. The trigger fires automatically whenever that event happens — no manual intervention.
Configure the action
Define what happens when the trigger fires. For example: create contact in hubspot. Map the data fields between Amazon and HubSpot so the right information lands in the right place.
Test and activate
Run a test to confirm data flows correctly between Amazon and HubSpot. Check that the fields map as expected, then toggle the workflow on. It runs 24/7 from here — Arahi handles retries, error logging, and monitoring automatically.
Why connect Amazon and HubSpot?
Manually moving data between Amazon and HubSpot is error-prone and eats into your team's productive hours. Connecting them through Arahi eliminates that overhead — events in one app trigger actions in the other automatically.
Tips for your Amazon + HubSpot integration
Get more out of this integration with these best practices.
Who uses the Amazon + HubSpot integration?
Teams across industries connect Amazon and HubSpot to streamline their workflows.
Store managers tracking orders who rely on HubSpot for crm
Sales teams who need real-time data from Amazon
E-commerce operations and sales teams collaborating across tools
Frequently asked questions
Everything you need to know about connecting Amazon and HubSpot.
How do I connect Amazon to HubSpot?
Sign up for a free Arahi AI account, then click "Add Connection" to authenticate both Amazon and HubSpot via OAuth. Choose a workflow template — like syncing commerce events to crm actions — customize the field mapping, and activate. The entire setup takes under 5 minutes.
What can I automate between Amazon and HubSpot?
You can automate a wide range of workflows: sync new Amazon events to HubSpot actions, trigger HubSpot updates when Amazon data changes, create HubSpot records from Amazon events, and build conditional workflows with filters and field mapping. Each workflow runs 24/7 with automatic retries.
Is the Amazon and HubSpot integration free?
Arahi AI includes 100 free actions per month on the Starter plan — enough for most small teams. If your Amazon-to-HubSpot workflows need more volume, paid plans start at $29/month with unlimited workflows and priority execution.
Is my Amazon data secure when connected to HubSpot?
Yes. Arahi uses OAuth 2.0 for authentication — we never store your Amazon or HubSpot passwords. All data is encrypted in transit (TLS 1.3) and at rest (AES-256). Your commerce data is only accessed when a workflow runs, and you can revoke access at any time from your Arahi dashboard.
Can I sync data both ways between Amazon and HubSpot?
Yes. You can set up workflows that trigger from either Amazon or HubSpot. For example, create a workflow where Amazon events update HubSpot, and a separate one where HubSpot changes sync back to Amazon. Each direction is configured independently so you have full control.
Do I need technical skills to connect Amazon and HubSpot?
No coding is required. Arahi's visual workflow builder lets you configure triggers, actions, and field mapping with clicks. If you can use Amazon and HubSpot, you can set up the integration. Most users are running their first workflow within 10 minutes.
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